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How Moloco built a service infrastructure that delivers over 1 trillion bids monthly.
Moloco
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March 13, 2022
Challenges in building a scalable Demand Side Platform (DSP) service
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The power of re-engagement for scalable mobile app growth
Valuable users can be found in unexpected places. For many mobile gaming marketers, it can feel comfortable to focus on familiar regions where they may have seen success in the past. However, new research suggests that stepping outside of the comfort zone can offer marketers an opportunity to rethink user acquisition strategies and unlock incremental growth.
Explore how KukuFM partnered with Moloco to achieve rapid user acquisition, optimize CAC through tailored, data-driven campaigns, and leverage strategic insights and advanced machine learning technology to fuel sustainable growth and engage high-value users across India.
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