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AppsFlyer's Performance Index 17 recognizes Moloco as a trusted partner for scaling growth outside of walled gardens

By:
Dan Stephen
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October 15, 2024

Moloco is honored to be recognized in AppsFlyer’s 17th edition of the Performance Index — a key benchmarking report for mobile app marketing — as a leading platform for helping mobile app marketers grow their businesses. Being named a Top 3 global partner on iOS across all categories and receiving strong results on Android in verticals such as role-playing games (RPG), strategy games, and dating apps is a testament to the trust our customers have in Moloco to support their growth.

The Performance Index ranks partners in two key areas: power (ability to acquire and retain high-quality users) and volume (total attributed installs). Moloco ranked as one of the top partners across both categories for iOS and Android, underscoring Moloco’s commitment to helping marketers acquire incremental, high-value users beyond walled gardens.

Moloco's rankings

Our improved iOS power ranking reflects Moloco’s focus on helping marketers across verticals achieve success in this ever-changing ecosystem.

iOS power ranking – Global all categories: 

iOS power ranking – Global non-gaming: 

iOS power ranking – Global gaming:

Additional highlights: 

  • Android performance: Ranked as a top 5 platform in 19 global categories. In Korea, Japan, and North America, Moloco is recognized as a top 5 media source across the majority of categories.
  • Top 2 platform for iOS: Moloco ranked globally as a top 2 platform for midcore, entertainment, and shopping apps.

Continued commitment to helping marketers achieve success

We’re excited about the future as we partner with our customers to unlock new opportunities and provide real value for apps worldwide. For more details on our performance in AppsFlyer’s 17th Performance Index, access the full report here.

Dan Stephen

Head of Ecosystems Partnerships, Moloco

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