Blog Article
August 16, 2022
Every year since 1982, Inc. Magazine has published the Inc. 5000 list acknowledging the fastest-growing privately held businesses in the United States. Today, Inc. announced that Moloco ranked #95 on its annual list.
While Moloco has achieved other industry awards over the years, this one is special. The Inc. 5000 doesn’t just recognize achievement in the technology, software, or advertising and marketing industries. It’s a comprehensive view of business trajectory for independent companies across every sector, of any type, and at any size.
We are thrilled to be recognized alongside so many of today’s most ambitious companies, and we’ll continue building the performance marketing engine that so many mobile apps rely on to drive user acquisition and re-engagement at massive scale. With our first inclusion this year, Moloco joins the ranks of the world’s most growth-minded companies, including Facebook, Dave, Credit Karma, Scopely, and Skillz, who have been listed on the Inc. 5000 in previous years.
Breaking down our overall ranking of #95 even further, some additional statistics to highlight about Moloco’s growth during the past three years are:
This ranking is a source of pride for everyone at Moloco, and we could not have come this far so fast without the partnership of our customers. As some of the world’s best performance marketing teams, you have held us to high standards, demanding results so you can hit your own goals, and requiring exceptional support. We’re glad to be on this journey with you, and we can’t wait to keep proving the value of machine learning to the future of the digital economy.
Moloco introduces new names for the suite of products: Moloco Ads, Moloco Commerce Media, and Moloco Streaming Monetization. This marks a milestone in Moloco's dedication to growth, innovation, and empowering businesses of all sizes to grow with operational machine learning.
Moloco is a recipient of the 2023 Google Cloud Customer of the Year for leveraging the power of machine learning to drive performance advertising, handling over 581 billion bid requests per day, and creating real value for customers globally.
Nikhil Raj, former Partner at Bain and Company, has joined Moloco as Vice President of Retail Media Business. He brings extensive industry experience and expertise, having worked with many global companies to launch retail media businesses. Moloco’s Retail Media Platform empowers commerce platforms to establish their own performance ads business.
iOS 14.5 및 SKAdNetwork(SKAN)의 광범위한 도입과 더불어, 애플은 SKOverlay라는 소재 렌더링 방식을 도입했습니다. (Apple’s developer guide) SKOverlay는 상호작용 가능한 광고 위에 배너 사이즈의 오버레이를 더해 보여주는 기술로, iOS 마케터들에 의해 널리 활용되고 있습니다.