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Hyemin Kim

Hyemin Kim

Product Marketer

Product Marketer 

More Stories

Is Your Campaign Budget Strategy Hurting Your ROAS?
Moloco Ads

Is Your Campaign Budget Strategy Hurting Your ROAS?

Now more than ever, performance marketers want to see tangible business outcomes for their ad spend. How many new app installations did an ad generate? How many users took a desired action? There’s an easy but often overlooked way to help drive your return on ad spend (ROAS): reconsider your pacing schedule.

Hyemin Kim

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November 4, 2022
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Weekly Budget Optimizer delivers 29% higher ROAS for e-commerce apps
Moloco Ads

Weekly Budget Optimizer delivers 29% higher ROAS for e-commerce apps

Automatically optimize spend towards best performing hours and days of the week to get shoppers to spend more on your app

Hyemin Kim

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June 2, 2022
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Video ads made easy with auto end cards
Moloco Ads

Video ads made easy with auto end cards

New feature automatically creates end cards for video creatives with a single click.

Hyemin Kim

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April 7, 2022
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